{"id":22578,"date":"2020-09-18T11:35:04","date_gmt":"2020-09-18T16:35:04","guid":{"rendered":"http:\/\/blog.kenperlin.com\/?p=22578"},"modified":"2020-09-18T11:35:04","modified_gmt":"2020-09-18T16:35:04","slug":"socially-distanced-fitness","status":"publish","type":"post","link":"http:\/\/blog.kenperlin.com\/?p=22578","title":{"rendered":"Socially distanced fitness"},"content":{"rendered":"<p>Just this week both Apple and Facebook announced new initiatives for supporting health, exercise and wellness. In both cases, their offerings are consistent with a wired, non-collocated world.<\/p>\n<p>In other words, two of the world&#8217;s largest consumer tech companies are throwing their considerable weight behind helping people to stay healthy in a way that allows for social distancing.<\/p>\n<p>Are we seeing a sea change in the fitness industry? Yoga studios are going out of business, due to the harsh realities of the pandemic. Meanwhile, Pelaton and similar remote-exercise offerings have gotten a large boost for the same reason.<\/p>\n<p>Now the largest players of all are stepping into the arena, aiming to create entire consumer ecosystems out of socially distanced fitness. When I see something that seismic, it makes me wonder &#8212; even after this terrible pandemic is over &#8212; whether things will ever truly go back to the way they were.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just this week both Apple and Facebook announced new initiatives for supporting health, exercise and wellness. In both cases, their offerings are consistent with a wired, non-collocated world. In other words, two of the world&#8217;s largest consumer tech companies are throwing their considerable weight behind helping people to stay healthy in a way that allows &hellip; <a href=\"http:\/\/blog.kenperlin.com\/?p=22578\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Socially distanced fitness&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts\/22578"}],"collection":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=22578"}],"version-history":[{"count":1,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts\/22578\/revisions"}],"predecessor-version":[{"id":22579,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts\/22578\/revisions\/22579"}],"wp:attachment":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=22578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=22578"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=22578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}