Today I ventured out to a coffee shop that had a very impressive looking array of desserts. So I bought some and took them home.<\/p>\n
Alas, none of them were at all tasty. It was a major disappointment.<\/p>\n
But it got me thinking. If I were the head of marketing for this establishment, how would I handle this? Is there something positive I could say, which would also be true?<\/p>\n
I’ve put some thought into this, and now I think I have it. Here is what I think would be a great slogan for this place:<\/p>\n
“Try our desserts. They look even better than they taste!”<\/p>\n","protected":false},"excerpt":{"rendered":"
Today I ventured out to a coffee shop that had a very impressive looking array of desserts. So I bought some and took them home. Alas, none of them were at all tasty. It was a major disappointment. But it got me thinking. If I were the head of marketing for this establishment, how would … Continue reading “Creative marketing”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts\/22974"}],"collection":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=22974"}],"version-history":[{"count":1,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts\/22974\/revisions"}],"predecessor-version":[{"id":22975,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=\/wp\/v2\/posts\/22974\/revisions\/22975"}],"wp:attachment":[{"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=22974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=22974"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.kenperlin.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=22974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}