I was roaming around on YouTube today, as I often do, and I came upon a famous and rather iconic moment in U.S. cultural history: Marilyn Monroe singing “Happy Birthday Mr. President” to John F. Kennedy in 1962.
Watching her performance, it became clear to me that much of the wonderful humor Marilyn brought to that moment arose from the way she understood – and beautifully conveyed – that on some fundamental level JFK was as much of a sex symbol as she was.
Recall that the two preceding U.S. presidents had been Harry S. Truman and Dwight D. Eisenhower – both highly respected in their way, but definitely not sex symbols. Suddenly, along comes this handsome, charismatic and brilliantly articulate man, with warmth, humor, and a smile to die for. If we were to rank cold war era politicians the way we rank current movie stars, Kennedy would be roughly on a par with George Clooney.
And it struck me that the erotic charge of that moment finds a parallel in the kind of feeling that I sense toward Barack Obama within the popular culture. I’m not talking here about his particular policies – whether you think of him as a liberal or as a centrist. I’m talking about the man’s extreme charisma, his relaxed brilliance and ability to clearly communicate and discuss ideas without breaking a sweat. And of course the fact that he has a kind of lanky elegance, a comfort within his physical being, that we rarely associate with politicians.
Ronald Reagan had an equivalently powerful charisma. Even if you utterly disagreed with his policies, you realized that the man was completely comfortable within his own skin. Although, as a man of seventy even when first elected, he served as a father figure in the popular mind, rather than a sex symbol.
Bill Clinton had great charisma, but it was always a little complex – there was a feeling of conflict lurking just below the surface, even from the beginning – a sense of some kind of inner struggle beneath the poise and smooth southern charm, as though a part of him didn’t quite believe he deserved to be president.
But president Obama has that gracious quality, that lèse majesté of natural and confident leaders, which adds up to the kind of sex appeal that JFK brought to the office. There’s something about Obama that calls for a happy birthday song from Marilyn. And, like JFK, his response to such a tribute would gracefully convey the humor of the moment (in contrast, try to imagine either president Bush responding with easy humor to a winkingly sexy birthday song from Marilyn – such a moment wouldn’t make sense to them).
I’ve been trying to imagine that moment, Marilyn Monroe singing to the heart-throb president, transposed to today, to 2009. There’s only one thing I can’t quite figure out: If Barack Obama is – in the culturally iconic sense – the JFK of our time, then who is the Marilyn of our time? Do we even have one?

