Ads

For obvious reasons, I’ve been watching a lot more YouTube than usual. Which means I see a lot of ads.

Ads are weird. On the one hand, I appreciate them. Without ad revenue, the entire economy of “free” on-line videos wouldn’t exist.

On the other hand, the entire concept is strange. People are trying to sell things, so advertisers put enormous amounts of time and effort into making slick videos to grab the attention of viewers.

But all those viewers really want to do is skip the ads. At the earliest possible moment, a typical viewer will click on the button that skips the remainder of the ad.

So it becomes an oddly adversarial ecosystem. People put enormous amounts of effort in to making ads to lure in viewers, yet those same viewers hate the ads, and consider them a nuisance.

Isn’t it amazing that this is the basis for one of the largest sectors of our economy?

Future agoraphobia

We just went through a period where most of the people I know left their abodes only for essentials, and even then with trepidation. A trip to the grocery required wipes, latex gloves, perhaps some face covering and a plastic spray bottle filled with antiseptic alcohol, ever on the ready.

But today that game has changed. The government is now telling us not to go out even for groceries. Order in if you can. If all else fails, get take-out from a restaurant.

Which means we may all be shut in for the long haul. We will meet each other socially on-line, do our double dates over Zoom, pretend to share a beer. But we won’t actually be in physical contact with people outside our household.

These habits will start to be ingrained, as they become integrated into our daily rituals. I wonder whether, after we are once again free to roam the earth, we will have found ourselves changed in fundamental ways.

Maybe we won’t enjoy the bar or restaurant crowded with strangers in quite the same way. We might get an uneasy feeling when packed tightly into a concert venue.

In the future, we might all acquire agoraphobia. But that’s not the strangest thing. No, the strangest thing is that being agoraphobic might simply come to seem normal.

Topic of conversation

I know two people who have started a practice of meeting each other once a week for a virtual lunch. Each time they agree to discuss a topic of interest.

They have established only one rule, by mutual agreement: There is one topic they never discuss.

I probably don’t need to tell you what the topic is. Here is a hint: You almost certainly have already heard this topic discussed many times today.

I think it’s a great idea. After all, in times like this we don’t just need to look after our physical well being. We also need to consider our mental well being.

If sheep could talk

Bill Kemp, the Governor of Georgia, just in the last day issued a stay-at-home directive for his state. But the astonishing thing is how he explained the lateness of his decision. Here is what he said, in his own words:

“What we’ve been telling people from directives from the CDC for weeks now that if you start feeling bad stay home, those individuals could have been infecting people before they ever felt bad. But we didn’t know that until the last 24 hours.”

There is clearly something wrong with this statement. As we all know, the CDC made has been warning since mid-February about documented cases of asymptomatic transmission.

Which brings us to the most interesting word in Kemp’s announcement.

That word is “we”. When Kemp says that “we” didn’t know, who else could the governor possibly be referring to, in addition to himself? After all, Americans have been glued to the TV for weeks, so we have all been quite aware for some time that asymptomatic transmission of COVID19 is a very real and present danger.

I did some research, and came up with some candidates. At the governor’s mansion they have a German shepherd named Rhett and a golden retriever named Bailey. And at their farm in Athens, Georgia, the Kemps keep a horse named Lula, a goat named Butterscotch, and a sheep named Miracle.

So there you have it. If we simply expand beyond the restrictive category of “must be human”, we indeed find individuals in Kemp’s personal sphere who would not have known about the dangers of asymptomatic transmission. So I could be convinced to take the good governor at his word.

But it might take a Miracle.

The age of prokaryotes

Many years ago I attended a lecture at NYU by Stephen Jay Gould. The lecture was called “Life in the Age of Prokaryotes”.

This was a deliberately provocative title for a scientific talk. There is generally a scientific consensus that the “age of prokaryotes” — or single celled organisms such as bacteria — has long been supplanted by the age of eukaryotes, or multi-cellular organisms such as insects and humans.

But Gould’s point was that nearly every living being on planet Earth is a prokaryote. The number of prokaryotes dwarfs the number of eukaryotes by a vast ratio.

When you look at the prokaryotes this way, you realize that it’s their planet. We just live in it.

I hadn’t thought about this lecture in many years. And then these recent unfortunate world events put it back into my mind.

As humans, we possess a certain hubris. We have a tendency to believe that all of existence — this planet, this universe — exists only for our benefit and our greater glory. So there can be a certain satisfaction in rhetorically pitting us against our tiny little bacterial rivals in a fight for world dominance.

But then something like this outbreak happens, and it becomes clear that Gould did not go far enough. Turns out it wasn’t the prokaryotes we needed to worry about, but something even smaller and more primitive — and more deadly.

April Fools Day

Today, for the first time I think, I was inspired to look up the history of April Fools Day. Turns out it goes way way back and is celebrated in various ways in many countries, sometimes with surprisingly strict protocols.

In some countries it is only considered acceptable to pull pranks until noon. In others newspapers run exactly one prank newspaper article — never more — always on the front page, and never as the lead story.

Some pranks were truly awesome. In 1957 the BBC convinced millions of British citizens, through an artful three minute fake documentary, that spaghetti grew on trees. Many viewers called into the station to find out where they could get those trees, so they could grow their own spaghetti.

It was so much fun to learn about all of these varied ways of celebrating April 1, and take my mind off our current troubles. I really should have just kept doing that all day.

Instead I made the damn fool mistake of turning on the TV. Turns out they were showing some sort of weird April Fools Day make believe news report.

As far as I can tell, it was about a major health crisis, in which millions of lives were at risk. The kicker was that the President of the United States was Biff Tannen, in full bloviating idiot mode.

Good thing it was only an April Fools Day prank.

Memorization

In these times when the entire world is under a cloud, one looks for the silver lining. When you’re stuck at home, and maybe getting a little bit stir crazy, you start looking for things to do.

Today I realized I can finally take a little time out of every day to memorize all of those poems I had always been meaning to memorize. It’s something I’d been wanting to do for years, and now, with the strange rhythm of these stay-at-home times, I can do it.

One thing you realize — something I guess stage actors know — is that you can memorize things a lot better than you think you can. If you practice saying something aloud multiple times, and focus on what you are saying, your brain just sort of picks it up.

There are few things more satisfying than being able to recite an entire poem aloud without needing to peek at the text. I recommend it highly.

Just make sure to start with short ones.

Text editor with robot

I am thinking of implementing something when I get the time. It will be a text editor that collaborates with you.

You can type stuff into it, just like an ordinary text editor. But on the other side of the screen, as it were, a software robot is always running.

The robot looks for certain things you might type, and responds in smart ways. For example, you might type “make a table of this year’s Google monthly stock price.” In response, your robot collaborator will replace the text you just typed by the appropriate table.

A text editor with that sort of capability might be useful in many fields, including art, science, music, engineering and the humanities. The possibilities are endless.

Now I just need to find the time to implement the darned thing. If only I had a really smart text editor to help me out…

Sonnet to recite while washing your hands

Each time I think of all this outbreak changed
And how our lives have been so rearranged
I think of certain knowledge that we need
To keep us safe, specific rules to heed:
“Keep your distance,” can there be no doubt?
“Don’t touch your face,” “Remember — don’t go out!”
I wonder though, when all of this is through,
And normal daily life begins anew
Just what will have been altered from before
Reminding us of this forevermore?
Well, I think there’s one rule, it is clear,
That will be in our lives from year to year
      For everybody now just understands:
      Count to twenty when you wash your hands!

HTML lite

I thought it might be nice for a change to veer away from the topic on everyone’s mind, and talk about something really nerdy instead. In particular, I want to talk about how I take notes on my computer.

I love to be able to type in plain text, with my hands always on the keyboard. That’s why I don’t like to take notes using tools like Google Docs, which ask me to keep moving my cursor to a menu bar and click on stuff every time I want to format something.

So I’ve developed an (admittedly very nerdy) technique for note taking. I just type in plain text into an HTML file.

I do it using my favorite text editor, vi (I told you I was nerdy). But right at the top of the file, I put a <pre> tag.

What that does is tell the web browser (where I will later review my notes) not to do any formatting at all. Everything gets spaced out precisely the way I typed it, just as it would in a plain text file.

Except, since this is HTML, I can still type things like <b>, <i>, <u>, <li>, <hr>, <font …> and all of the other useful stuff HTML lets me do. So I can still create bold, italics, underlines, lists with bullet points, horizontal lines, tinted text and all that cool stuff. But it never gets in my way.

Yes, I realize that unlike Google Docs, it’s not WYSIWYG (“What You See Is What You Get”). But that doesn’t bother me, because I have no trouble reading my own mark-up while I am typing my notes.

The important thing is that I never need to take my fingers off the keyboard. That means I am never distracted by from whatever else is going on by searching for things in menus on my screen.

I suspect there are text editors out there, like Emacs, which would let me use macros to do all this by hitting hotkeys as I type. But then I’d need to learn a whole new editor.

And I don’t want to do that. Because at the end of the day, I am very lazy.